Sam Schick portrait

I am a designer, creative director and maker of useful, characteristic & beautiful . Currently I'm running the show at Neversink, where I work to make of so many things more resonant, worthwhile experiences.

I founded Neversink, the delightfully sized, decidedly full-service, and thankfully beloved Seattle-based design studio in 2007, after nearly a decade working in both strategy and design for non-profits and businesses international and local. Focused on helping good people bring more interesting brands and organizations to life, I've directed and designed more than 70 websites and e-commerce properties, bringing more than 35 brands to market, and seeing my (and our) work featured in several hundred magazines, websites, stores, and the odd sitcom.

In 2017 I began working with Amazon Go to develop packaging methodology and guidelines for extensible, scannable product lines, exploring the intersections of data / insight-driven technology and brand identity that nonetheless needs to charm and persuade.

I like to think that my true specialization is true user experience design: resonant, stickier experiences that at least strive to earn their space in the commons by respecting the intimacy and responsibilities of engagement.

I regularly speak on brand design and positioning; civic service design & technology; and small business development. Currently, I'm pursuiing those passions for design and social impact as a board member of AIGA Seattle, where I chair Design for Democracy, leading the development of an interactive Voter’s Guide and extensible toolkit; am planning a region-wide Civic Service Summit; and from which I advise advocacy and community groups across the country on voter education, registration and engagement ahead of the 2018 Midterms.

Formerly, you could have found me working for US Naval Intelligence; Running the single best bookstore either of us have ever heard of; happily at sea for many months as an oceanographer for both NOAA and NASA; or helping found, with my brilliant wife, the beloved Marge Granola, which for six years I design directed and helped bring to rapturous press and national market.


  1. Thanks, Mindy Project!
  2. As per Conrad (in the preface to a work of his that shall not be named): "A work that aspires, however humbly, to the condition of art should carry its justification in every line. And art itself may be defined as a single-minded attempt to render the highest kind of justice to the visible universe, by bringing to light the truth, manifold and one, underlying its every aspect." But should not "advertisements" and other claims to public attention, taking up volume and airspace in the Commons, not similarly carry their justification in every pixel, or attempt to demonstrate earnest utility in every word? Not really a rhetorical question. I still think about this most days of the week.
  3. Interested in helping? Email me at AIGA Seattle and ... we should talk.
  4. Massolit, which I was lucky enough to chance upon months after it opened, just days after my own fateful arrival in Krakow, fresh off of a grant for a series of essays on the semiotics of architecture. In short time, I was living in the bookstore, going to sleep comforted by the sleep sounds of 30,000+ volumes of the best books ever put between covers.
  5. Tracing global biogeochemical cycles and meridional overturning circulation with a focus on chromophoric dissolved organic matter (CDOM), working toward the calibration of geostationary and polar-orbiting satellites measuring chlorophyll levels in the Pacific Ocean, and – most importantly – chasing (and securing!) my long-sought certification as an Honorable Shellback.
  6. A Sweet Spoonful isn't even the start of her immeasurable talents as a photographer and recipe developer, nor was Whole Grain Mornings the last of the books she has in her. Seriously. She's amazing.
  7. ...and which we sold, in 2017. Long live Marge!
  8. The portrait at top was made by the great Tom DesLongchamp.

I'd love to hear from you.